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Session 3538

DEVELOPMENT OF A RECRUITMENT CD-ROM Douglas Acheson, Kenneth Rennels, Jack Zecher Purdue School of Engineering and Technology Indiana University-Purdue University Indianapolis (IUPUI)

Student recruitment is an essential activity critical to the long-term success and viability of any degree program. The continuous effort that is necessary to attract the best and brightest individuals to study engineering technology must be a high priority to all universities and faculty. It is important that the latest technological tools be used in this recruiting effort. The Department of Manufacturing Technology, Purdue School of Engineering and Technology at IUPUI, has undertaken a project to make use of modern marketing technology by developing an interactive CD-ROM aimed specifically at recruitment. The development of this recruiting tool is being partially funded by a grant from the Society of Manufacturing Engineers Education Foundation.

The objective of this project is to develop an interactive CD-ROM. This tool will allow the viewer to: learn about engineering technology careers; learn about IUPUI’s campus; investigate degree programs and curricula; tour the department’s laboratories; meet the department faculty and students; and have frequently asked questions answered. The obvious benefit to the development of this CD-ROM will be the ability to place a comprehensive recruiting tool into the high school, industrial plant, or home setting.

This paper discusses the development of the CD-ROM. The various hardware components used in this process are identified along with the numerous software packages necessary to construct and integrate the digital images with sound, text, and animation. Also discussed are the project’s secondary benefits of assisting faculty in maintaining technical currency.

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Zecher, J., & Rennels, K., & Acheson, D. (1998, June), Development Of A Recruitment Cd Rom Paper presented at 1998 Annual Conference, Seattle, Washington. 10.18260/1-2--7034