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Conference Session
Multidisciplinary Capstone Design Projects
Collection
2009 Annual Conference & Exposition
Authors
Mark Redekopp, University of Southern California; Cauligi Raghavendra, University of Southern California; Allan Weber, University of Southern California; Gisele Ragusa, University of Southern California; Therese Wilbur, University of Southern California
Tagged Divisions
Multidisciplinary Engineering
effectively in interdisciplinary teamsWith these in mind, we actively seek collaborations with other schools on campus and outsideentities. Since there is strong interest among engineering students to learn about business andentrepreneurship, we wanted to develop a program for engineering students to gain fluency inbusiness concepts, especially product development, as well as the ability to effectively partnerwith business students. Product development in today’s environment must account for manyfactors other than technology, such as product placement and branding12. While students arerequired to take an “Engineering Economy” course that provides fundamental business andfinance concepts, we found that it did not provide an authentic experience of the