Conference Session

Posters and Workshops

Collection

2021 Illinois-Indiana Regional Conference

Authors

Isaac Johnson, University of Indianapolis; Bill Faton; Annalie Ciszar; Chijioke Ezeani

Tagged Topics

Workshops and Posters

to use several entrepreneurial mindset concepts withengineering design principles in order to come up with our new product calledGreenAuto. The idea behind this project was to create a system that receives a feed ofdata from people’s cars which will be turned into feedback to drivers so they can drivemore efficiently. In turn, this will allow them to save money on gas, drive more safely,and be more environmentally friendly. We were able to build on this by going throughthe customer discovery process. We conducted about 40 interviews with potentialcustomers. We created customer segments based off of these interviews anddeveloped a minimum viable product (MVP). We took everything we learned from thediscovery phase to in designing our product