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An Overview Of International 'online Teaching' Success Story

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2006 Annual Conference & Exposition


Chicago, Illinois

Publication Date

June 18, 2006

Start Date

June 18, 2006

End Date

June 21, 2006



Conference Session

Global Engineering in an Interconnected World

Tagged Division


Page Count


Page Numbers

11.209.1 - 11.209.13



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Paper Authors


Ismet Anitsal Tennessee Tech University

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Ismet Anitsal is an Assistant Professor of Marketing at Tennessee Tech University. Dr. Anitsal holds a Ph.D. in Marketing from the University of Tennessee, Knoxville. His research interests focus on customer productivity and customer value in services marketing, specifically at technology-based self-service environments. He formerly worked in the manufacturing, banking and retailing industries and has taught at several universities. His research has been published in Services Marketing Quarterly, Pazarlama Dunyasi and numerous major marketing conference proceedings.

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Ismail Fidan Tennessee Tech University

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Dr. Ismail Fidan is an Associate Professor in the Manufacturing and Industrial Technology Department, College of Engineering, Tennessee Tech University, Cookeville, TN. Dr. Fidan received his Ph.D. in Mechanical Engineering from Rensselaer Polytechnic Institute in 1996. His teaching and research interests are in computer-integrated design and manufacturing, electronics manufacturing, rapid prototyping, e-manufacturing, online teaching, and manufacturing processes.

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NOTE: The first page of text has been automatically extracted and included below in lieu of an abstract

Overview of an International ‘Online Teaching’ Success Story


Tennessee Tech University (TTU) is one of the pioneering schools in distance education and learning. Many hybrid and online courses have been offered by College of Engineering and College of Business faculty since 2002. Indeed, besides the regular campus-based MBA program, AACSB International (the Association for the Advancement of Collegiate Schools of Business) has accredited the distance MBA (Master of Business Administration) program that College of Business has started offering as a completely online degree program. Distance programs provide a practical and an interactive student active-learning approach besides being accessible, flexible, portable and affordable.

Students log onto TTU website ( and use the interactive course materials presented at the course site in WebCT [1], which is a widely used e-learning system across the nation. Some of the interactive teaching methods include cases, competitive computer simulation, applied problem solving, team building exercises, cross-functional activities, scenario planning, role playing, and feasibility projects. “The campus-based and distance-based programs earn the same degree” [2].

In the summer semester of 2004/05 academic year, the authors were able to offer fully undergraduate and graduate level online courses for their degree programs. These courses were CAD (Computer Aided Design) for Technology (undergraduate level) and Strategic Marketing (graduate level). CAD for Technology course was offered by the first author the first time as a fully online course, while Strategic Marketing course was offered by the second author the second time as a fully online course. The authors were in Turkey while they have been teaching their respective courses to TTU students geographically located in a number of states. This paper will report the success story of delivering these courses fully online and express the student and faculty views of teaching online courses from an international distance. Moreover, some of the assessment studies and collected information from student evaluations will be presented.


Today, there is a considerable interest in using the Internet to enhance the traditional engineering and business courses. There are a number of advantages of Internet educational delivery systems over the conventional approaches. Faculty members spend most of their time in front of computers and rely on the electronic communication via Internet for their daily work. Many faculty members are also expanding their traditional delivery methods (e.g., lecture, laboratory and face-to-face discussion) to include educational support options ranging from web-based course supplement to the complete delivery of courses online. The choices that faculty may consider range from simply posting a syllabus or discussion board to creating web-based content to enhance classroom instruction to exclusive online delivery.

Anitsal, I., & Fidan, I. (2006, June), An Overview Of International 'online Teaching' Success Story Paper presented at 2006 Annual Conference & Exposition, Chicago, Illinois. 10.18260/1-2--109

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