Salt Lake City, Utah
June 23, 2018
June 23, 2018
July 27, 2018
Entrepreneurship & Engineering Innovation
The increasing complexity of the challenges facing our society and world suggest that engineering graduates must be outstanding problem solvers, designers, and value creators in a variety of business and social settings. While being a good designer is a hallmark trait of an engineer, current approaches to teaching and practicing design need improvement as 40% (or more) of products introduced to the marketplace fail to find success.
Engineering education often focuses on the quantitative skills of problem solving yet solutions to many of the most challenging problems require higher level design, entrepreneurial mindset, and value creation skills. The designs and systems created must solve technical problems and provide benefit to a variety of stakeholders who may have broad interests in financial, social, and environmental outcomes.
The priority for engineering educators becomes developing and teaching a design approach that educates students in this broader mindset and skillset of technical problem solving, design, and value creation. The approach must be comprehensive and scalable to tackle the most challenging and complex problems yet also manageable by undergraduate engineering students. Recent work has developed a systems-based approach for design that combines a focus on design process and information and an emphasis on value creation. The value creation mindset focuses on stakeholders, features, and series of views to represent the designed system or product.
This paper reports on recent work on concepts of value and a design approaches focused on creating successful products and systems. Examples of new product development and analysis of unsuccessful products are provided. The paper proposes a framework for future work including developing and assessing several aspects of a methodology to improve results in design, problem solving, and creating value.
Kline, W. A., & Melton, D. E. (2018, June), Beyond Problem Solving to Creating Value: A Priority for Engineering Educators Paper presented at 2018 ASEE Annual Conference & Exposition , Salt Lake City, Utah. 10.18260/1-2--29848
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