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Bringing a Technology Entrepreneurship Curriculum Online at the University of Maryland

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2011 ASEE Annual Conference & Exposition


Vancouver, BC

Publication Date

June 26, 2011

Start Date

June 26, 2011

End Date

June 29, 2011



Conference Session

Novel Entrepreneurship Programs

Tagged Division

Entrepreneurship & Engineering Innovation

Page Count


Page Numbers

22.296.1 - 22.296.18



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Paper Authors


James V. Green University of Maryland, College Park

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Dr. James V. Green leads the education activities of Mtech at the University of Maryland as the Director of Entrepreneurship Education with responsibilities for the Hinman CEOs Program, the Hillman Entrepreneurs Program, and the Entrepreneurship and Innovation Program. As a Senior Lecturer and Associate Director with Mtech, Dr. Green designs and teaches undergraduate and graduate courses in entrepreneurship and technology commercialization. He leads Mtech's international entrepreneurship education initiatives to include establishing and managing partnerships. Dr. Green's research interests include entrepreneurship education and the psychology of entrepreneurship. Prior to Mtech, he provided business development and product management to WaveCrest Laboratories (acquired by Magna International, NYSE: MGA), an innovative start-up in next-generation electric and hybrid-electric propulsion and drive systems. At Cyveillance (acquired by QinetiQ, LSE: QQ.L), he served in operations, client service, and product development roles for this software start-up and world leader in cyber intelligence and intelligence-led security. While at Booz Allen Hamilton, he provided technical and programmatic direction to the DARPA Special Projects Office (SPO), Army Research Lab (ARL), Defense Technical Information Center (DTIC), Information Assurance Technology Analysis Center (IATAC), and other DoD clients. Dr. Green earned a Doctor of Management and an M.S. in Technology Management from the University of Maryland University College, an M.B.A. from the University of Michigan, and a B.S. in Industrial Engineering from the Georgia Institute of Technology.

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Designing and launching an online curriculum in technology entrepreneurshipAbstractAs the demand for both online courses and technology entrepreneurship courses increases, it isnatural that the intersection presents an opportunity for educators to offer online technologyentrepreneurship courses to undergraduate and graduate students. Building on its successful face-to-face offerings in technology entrepreneurship, the University is rapidly developing andlaunching an online curriculum for technology entrepreneurship.The technology tools and practices to create the online classroom is a central challenge. Whilethe University contracts for several existing technology solutions, the Department evaluated avariety of these offerings as well as other offerings in the market. The decision for a blendedsolution, leveraging existing University technologies plus contracting for a new online tool, hasresulted in a comprehensive offering that creates a dynamic online classroom experience forstudents and faculty.The pedagogy for the courses presents an opportunity to capture the best of what works in theface-to-face environment while navigating the challenges and opportunities of the onlineenvironment. By developing a model that mimics the face-to-face experience, the Department issucceeding in educating its students in technology entrepreneurship as evidenced by strongstudent deliverables in the online course and positive student evaluations of the online course.While the student demand for online courses in technology entrepreneurship was a pre-existingcondition on campus, the recruitment of qualified faculty with an interest in teaching online ischallenging. By working with existing faculty on the online tools and techniques for teaching,and recruiting select adjunct faculty with experience in online teaching, the faculty developmentcomponent of the initiative is well developed.Based on delivering several years of online courses in technology entrepreneurship to over 100students, the Department has developed a valuable model that balances the technology tools andpractices, online pedagogy, and faculty development and support. This results in an approach todesigning and launching courses that is replicable for other universities to achieve an affordable,efficient, and effective avenue to educating online students in technology entrepreneurship.

Green, J. V. (2011, June), Bringing a Technology Entrepreneurship Curriculum Online at the University of Maryland Paper presented at 2011 ASEE Annual Conference & Exposition, Vancouver, BC. 10.18260/1-2--17577

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