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Decision-making in a Competitive Business Environment: A Guided Case Study Discussion

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2021 ASEE Virtual Annual Conference Content Access


Virtual Conference

Publication Date

July 26, 2021

Start Date

July 26, 2021

End Date

July 19, 2022

Conference Session

Industrial, Professional, and Practical Contexts of Engineering Ethics

Tagged Division

Engineering Ethics

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Paper Authors

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Yilmaz Hatipkarasulu University of Texas at San Antonio Orcid 16x16

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Case studies provide valuable tools for teaching and learning in higher education. They often offer real-life scenarios in a simulated environment. However, the case study discussions are highly dependent on the instructor's approach and perspective. In most cases, the students are presented with basic information and asked to review case studies for ethical identification. Although this approach is effective when there are multiple, well-developed, and detailed cases, it does not actively simulate the decision-making process. This paper presents a case study discussion that focuses on the decision-making process in a competitive business environment. The case includes a company's disclosure of propriety information to its competitors in a business meeting hosted by the potential client. After summarizing the case details and ethical identification, the paper focuses on the event's decision-making process. This example has been tested in the classroom at several levels and with industry practitioners at different venues. Based on this experience, possible reactions and tips on how to direct the discussion are included in the paper. The purpose is to present a detailed resource to educators for presentation and active discussion, which provides for possible actions to be undertaken within the presenter's company and towards the other participants in the meeting.

Hatipkarasulu, Y. (2021, July), Decision-making in a Competitive Business Environment: A Guided Case Study Discussion Paper presented at 2021 ASEE Virtual Annual Conference Content Access, Virtual Conference. 10.18260/1-2--36895

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