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Developing an Entrepreneurial Consulting Practicum with a Large, Established Company at the University of Maryland

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2012 ASEE Annual Conference & Exposition


San Antonio, Texas

Publication Date

June 10, 2012

Start Date

June 10, 2012

End Date

June 13, 2012



Conference Session

From Entrepreneurship Education to Market

Tagged Division

Entrepreneurship & Engineering Innovation

Page Count


Page Numbers

25.422.1 - 25.422.11



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Paper Authors


James V. Green University of Maryland, College Park

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James V. Green leads the education activities of Mtech at the University of Maryland as the Director of Entrepreneurship Education with responsibilities for the Hinman CEOs Program, the Hillman Entrepreneurs Program, and the Entrepreneurship and Innovation Program. As a Senior Lecturer and Associate Director with Mtech, Green designs and teaches undergraduate and graduate courses in entrepreneurship and technology commercialization. He leads Mtech's international entrepreneurship education initiatives to include establishing and managing partnerships in Abu Dhabi, UAE. Green's research interests include entrepreneurship education and the psychology of entrepreneurship. Prior to Mtech, he provided business development and product management to WaveCrest Laboratories (acquired by Magna International, NYSE: MGA), an innovative start-up in next-generation electric and hybrid-electric propulsion and drive systems. At Cyveillance (acquired by QinetiQ, LSE: QQ.L), he served in operations, client service, and product development roles for this software start-up and world leader in cyber intelligence and intelligence-led security. While at Booz Allen Hamilton, he provided technical and programmatic direction to the DARPA Special Projects Office (SPO), Army Research Lab (ARL), Defense Technical Information Center (DTIC), Information Assurance Technology Analysis Center (IATAC), and other DoD clients. Green earned a doctorate of management and a M.S. in technology management from the University of Maryland University College, an M.B.A. from the University of Michigan, and a B.S. in industrial engineering from the Georgia Institute of Technology.

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Developing an entrepreneurial consulting practicum at the University of ___________AbstractLaunched in 2009, the Entrepreneurial Consulting Practicum at the University of ___________provides undergraduate students the opportunity to engage in short-term consulting engagementswith a large corporate partner in the region.At the start of each semester, the corporate partner proposes approximately six 8-week longconsulting projects from which students may apply to join. Projects are focused onentrepreneurial topics, to include market assessments, competitive analyses, industry forecasts,and related entrepreneurial topics. Each project team of three to four students are assigned acorporate mentor.For a period of 8 weeks, students are expected to work no less than 8 hours per week, hold atleast one weekly team meeting to discuss progress, and send minutes of these weekly meetings totheir corporate mentor and the Entrepreneurial Consulting Practicum Director at the University.Past projects include a Market Assessment of Nanotechnology Opportunities for CancerTreatments, an Industry Assessment of CBRNE Detection Systems, a State of the ScienceReview of Lightweight Heat Exchangers, a Market Assessment of NanotechnologyOpportunities for Battery Technologies, a State of the Science Review of Small Batteries andPower Supplies, and a Protective Fabric Technologies Study.At the end of the term, each team presents their final report and submits a detailed written reporton their assigned project to the corporate partner and the University. Each student is supportedwith a $1,000 assistantship funded by the corporate partner and payable upon successful projectcompletion and positive peer evaluation feedback. With $20,000 dedicated annually to studentassistantships plus $5,000 allocated for University project management, 20 students may besupported each year.Based on 15 projects completed to date, the University of _________ has developed a provenmodel that places entrepreneurial students with a large corporate partner not traditionally definedas entrepreneurial. With five semesters of projects completed to date, student feedback is strong,with a number of students reapplying to join subsequent projects. Corporate mentor feedback ispositive, citing that the deliverables are above expectations and valuable to the company. Thismodel is replicable for universities seeking to connect students with large companies to pursueentrepreneurial opportunities.

Green, J. V. (2012, June), Developing an Entrepreneurial Consulting Practicum with a Large, Established Company at the University of Maryland Paper presented at 2012 ASEE Annual Conference & Exposition, San Antonio, Texas. 10.18260/1-2--21180

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