June 24, 2007
June 24, 2007
June 27, 2007
Continuing Professional Development
12.889.1 - 12.889.11
Collaboration of Industry and Academia Render Business-Ready Graduates
Lakshmi Munukutla and Jim Subach Electronic Systems Department Arizona State University at the Polytechnic campus And John Magrane and Carol Popovich Microchip Technology Inc. Chandler, Arizona
Both industry and academia face the challenge of attracting and developing tomorrow’s engineers. This challenge is becoming more complicated because of the aggressive, complex and competitive nature of the global electronics marketplace, which demands constant change and innovation for companies to remain on top. Both industry and universities have solutions to parts of this puzzle. By recognizing their mutual need to address this challenge, and the complimentary nature of their approaches, industry and universities are positioned to develop coordinated channels that result in programs to better prepare students with business-ready skills.
Higher education’s traditional axiom that today’s students lead tomorrow’s workforce1 calls for higher levels of collaboration between industry and academic institutions to prepare students to transform this vision into reality. In the June 2006 issue of BusinessWeek magazine, Bill Gates said that education, "has led to a country that’s been very innovative and created lots of jobs. Yet, when you look at it, you think the broad excellence we need and the changes we need aren’t necessarily going to happen without intervention from the private sector2.” Based upon the above quotes, it is apparent that educational institutions should unite with the private sector to produce business-ready graduates.
The electronics industry is fast-paced. It requires a steady stream of engineers with both education in the theoretical aspects of their chosen discipline and practical application experience. A business-ready graduate must extend his or her educational experience beyond their field of study to include subjects relevant to the business cycle, such as sales, marketing, finance and procurement. Christopher Bartlett of Harvard Business School said, “In a world that’s moving in nanoseconds, empowerment is driving strategic decisions down to people who are closest to the customers, competitors and technology changes.”3 - more - Graduating students who have this experience contribute to the success of their organization in a shorter timeframe, and can add more value than those who lack that experience. Universities are competing to attract and enroll the best overall students. One
Munukutla, L., & Subach, J., & Magrane, J., & Popovich, C. (2007, June), Industry–Academia Collaboration Paper presented at 2007 Annual Conference & Exposition, Honolulu, Hawaii. https://peer.asee.org/2659
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