April 20, 2017
April 20, 2017
April 22, 2017
Diversity and Pacific Southwest Section
Modes of feedback in design review process: Implications for utility and effectiveness based on student gender and tone
Andrea Vasquez, David Kwan, Laura Palucki Blake, Sarah Silcox, Joseph Sinopoli, Gordon G. Krauss, Harvey Mudd College At its best, a design review or presentation delivers actionable information on the quality of the design artifact and design process to the designers and other involved stakeholders. Reviewers may not deliver candid, objective information if, as in the case of a design course, peer review accentuates issues of review reciprocity and social cost, interfering with a reviewer’s ability to provide candid feedback. Similarly, designers may defend their design artifact and process rather than receive and apply critique. This can be true in any context, but may be particularly true when presenting to an audience that includes the individual responsible for their grade.
In this study, the authors examine the traditional oral question and answer method of providing feedback and compare it with written feedback using an online tool. Of further interest is the breakdown by gender on the perceived effectiveness of each type of review process (oral vs written).
Three sections of approximately 20 students in an introduction to design course participated in this study. Sections were divided between those providing written (only), written and oral, and oral feedback. Each section was asked to provide feedback during a design review and final design presentation. Each designer was given the feedback in written form (including any oral questions which were transcribed). The designers identified the three best and worst comments and were asked to rate the comments topic, relevance, application to future work and tone. Later, each student evaluated the design review process. The authors observed statistically significant differences between male and female students in their perception of written and oral feedback and different points in the design process, including important questions, “The feedback was open and candid,” and “I received excellent feedback.” Associations between the comment tone, relevance, and impact on future design are also examined. The research implies changing that the method of feedback from the traditional oral question and answer session to written feedback during a design review or design presentation may be more inclusive of women students. The correlation between a comment’s perceived tone of feedback and its usefulness in the design process suggests that training in both appropriate framing of a comment for reviewers and parsing content from tone for designers may benefit feedback overall.
Vasquez, A. M., & Kwan, D., & Palucki Blake, L., & Silcox, S., & Sinopoli, J. J., & Krauss, G. G. (2017, April), Modes of feedback in design review process: Implications for utility and effectiveness based on student gender and tone Paper presented at 2017 Pacific Southwest Section Meeting, Tempe, Arizona. https://peer.asee.org/29226
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