June 26, 2011
June 26, 2011
June 29, 2011
Entrepreneurship & Engineering Innovation
22.1390.1 - 22.1390.21
Teaching Entrepreneurship through VirtuesThe literature on entrepreneurship has moved from early analysis of the characteristics of theentrepreneur to a wider understanding of the interactions of the individual with theirenvironment. That is, success depends not only on the personality and skills of the entrepreneurthemselves, but also on the social network they find themselves in (or intentionally develop). Anew enterprise flourishes or fails depending on a complex milieu of factors. As educators at afaith-based school, we have found a pedagogical approach to be helpful that links individual andcommunity characteristics in a natural way to which students can relate: through virtues. Thisapproach can attract students to entrepreneurship who want to make a difference in the world,where they might not seek out the topic for the more typical reasons, such as the chance to createsomething new or the chance to get rich.First, we begin with an overview of the relationship between the individual and the community,including a review of the literature, focusing on the transition from personal characteristics ofentrepreneurs to the broader understanding of the entrepreneur in situ. Second, we propose anew way to think of the innovation cycle, based on the virtues of creativity, diligence, andwisdom, which are informed by other virtues, such as compassion, justice, and stewardship.Finally, we consider practical pedagogy to teach entrepreneurship using the virtues, which mayhelp faculty to move beyond simple teaching of skills towards a positive influence to increasestudent entrepreneurial behavior.ReferencesLow, Murray B. and Ian C. MacMillan, "Entrepreneurship: Concepts, Theory and Perspective," in Álvaro Cuervo, Domingo Ribeiro and Salvador Roig, eds., Entrepreneurship: Past Research and Future Challenges, New York: Springer Berlin Heidelberg, 2007, p. 131-154.K.R.G. Nair, Anu Pandey, "Characteristics of Entrepreneurs: An Empirical Analysis", Journal of Entrepreneurship, Vol. 15, No. 1, 47-61 (2006)Gayle E. Ermer and Steven H. VanderLeest, “Using Design Norms to Teach Engineering Ethics,” Proceedings of the 2002 American Society for Engineering Education (ASEE) Conference, Montreal, Quebec, Canada, June, 2002, pp. 9025-9034.
Jen, C. C., & Helmus, T. S., & VanderLeest, S. H. (2011, June), Teaching Entrepreneurship through Virtues Paper presented at 2011 ASEE Annual Conference & Exposition, Vancouver, BC. https://peer.asee.org/18667
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