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Session: 2258

The Ethnography of Cultural Diversity Considerations Within Human Computer Interface Design

Ronald Gonzales Brigham Young University

Abstract

The emergence of strong Human Computer Interface design processes has positively impacted the growth and development of information system design and administration throughout the world. Associated with the development and standardization of user interface (UI) design guidelines is the determination of continued growth and development of web communication beyond the fundamental consideration of English speaking populations only. The position of this presentation will involve the ethnography of HCI as applied to a worldwide population with subsequent planning and preparation directed toward cultures in addition to English speaking HCI systems. Theories of diversity, learning paradigms, cultural mores, and attention to case studies will be discussed. A focus of recommendations to assist cultural diversity considerations as applied to web system design and management will be offered for a fully enhanced global application of HCI. The utilization aspect of Unicode compliant standards will further assist with the UI practices.

Introduction For the most part, people and therefore cultures, have begun to consider issues of communication as we work in a global society supported largely through web site design. Ethnography, in the sense of internet, however, has brought to the forefront, immediate differences of language and electronically designed web sites between inherently diverse world cultures. Confined to issues solely associated with a single culture, web design struggles are ongoing to establish a workable standard within Human Computer Interface (HCI). The diversity of issues is not limited to design but to procedural or process differences using software language programming, browser interface, keyboard selection, ASCII, UTF (multilingual), and of course the ongoing software compatibility difficulties. Software publishers, web masters, internet engineers, and all other types of web system administration share in the frustration of system stability, constraints,

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Gonzales, R. (2004, June), The Ethnography Of Cultural Diversity Considerations Within Human Computer Interface Design Paper presented at 2004 Annual Conference, Salt Lake City, Utah. 10.18260/1-2--13903