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The M.S. M.B.A. Program: Integrating Engineering, Entrepreneurship, And New Product Development

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Conference

2009 Annual Conference & Exposition

Location

Austin, Texas

Publication Date

June 14, 2009

Start Date

June 14, 2009

End Date

June 17, 2009

ISSN

2153-5965

Conference Session

Entrepreneurship Education: Crossdisciplinary Programs

Tagged Division

Entrepreneurship & Engineering Innovation

Page Count

20

Page Numbers

14.1234.1 - 14.1234.20

Permanent URL

https://peer.asee.org/4549

Download Count

77

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Paper Authors

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sasikumar naidu University of Tennessee

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Prasanna Venkateswara Rao University of Tennessee, Knoxville

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Paul Frymier University of Tennessee, Knoxville

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Spivey Douglas University of Tennessee, Knoxville

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Gary Smith University of Tennessee, Knoxville

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Masood Parang University of Tennessee, Knoxville

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Rapinder Sawhney University of Tennessee, Knoxville

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Abstract
NOTE: The first page of text has been automatically extracted and included below in lieu of an abstract

The MS-MBA Program: Integrating Engineering, Entrepreneurship and New Product Development.

Abstract The MS-MBA program at the University of Tennessee was initiated in fall 2001 with a focus to provide students in Engineering with skills and knowledge of business focused towards new product development. National Science Foundation (NSF) provided funding for the program from 2005 to 2008 which helped enhance the program and led to development of several prototype products and commercialization of one the products SafelightTM. The program has graduated more than 25 joint MS/MBA students so far with the number growing every year. The graduates have a double set of skills: enterpreneurship and business skills along with the advanced engineering skills needed to become leaders in innovative science and technology. The faculty associated with the program, who had limited previous entrepreneurial experience, gained insight into the role of entrepreneurship in bringing technology to commercialization and the role of intrepreneurship in larger technology companies. The program brought together faculty from the Colleges of Law, Business, and Engineering and formed synergistic relationships between the faculties of the disparate colleges that still exist. Some of the projects pursued under the MS-MBA program have addressed normal consumer-interest products, but several have also addressed medical/health applications and safety items. All potentially could or will contribute to society beyond just the satisfaction of academic requirements. This paper details the program and its components and can serve as a case study for other universities developing such programs.

Keywords: New Product Development, MS-MBA, multidisciplinary, entrepreneurship.

Introduction The main aim of this dual-degree MS/MBA project was to further the economic development of the area by encouraging cooperation and coordination between academia and industry. As a part of this endeavor, the following main tasks were envisaged: o Graduate Program Development o Interface with College of Law

naidu, S., & Venkateswara Rao, P., & Frymier, P., & Douglas, S., & Smith, G., & Parang, M., & Sawhney, R. (2009, June), The M.S. M.B.A. Program: Integrating Engineering, Entrepreneurship, And New Product Development Paper presented at 2009 Annual Conference & Exposition, Austin, Texas. https://peer.asee.org/4549

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