Conference Session

Entrepreneurship Education: Experiential Learning and Economic Development II

Collection

2009 Annual Conference & Exposition

Authors

W. Andrew Clark, East Tennessee State University; Craig A. Turner, East Tennessee State University

Tagged Divisions

Entrepreneurship & Engineering Innovation

numerous aspects of the business (product development, marketing strategies,advertising and promotion, sales and research and development) and in competing againstother student teams. Cadotte3, the creator of The Web Marketplace, stated thattechnology-based business simulations offer students the opportunity to practiceimportant business skills including: a) Strategic Planning and Thinking. b) Strategy Management c) Leadership, Teamwork and Interpersonal skills d) Budgeting and Cash-Flow Management e) Understanding and Delivery of Customer ValueOur decision to use The Web Marketplace as part of our course was three-fold. First,Innovative Learning Solutions, Inc., provides training in the use of the software in aclassroom setting at

Conference Session

Entrepreneurship & Engineering Innovation Division Technical Session 8

Collection

2019 ASEE Annual Conference & Exposition

Authors

Anthony Ferrar, Temple University; Dustyn Roberts P.E., Temple University

Tagged Divisions

Entrepreneurship & Engineering Innovation

semester, and serves about 400 students in a given year between Senior Design 1 & 2(approximately 100 teams of 4 students). The sequence is multidisciplinary in that everyengineer in the college participates: Bioengineers, Civil Engineers, Environmental Engineers,Electrical Engineers, Mechanical Engineers, and Engineers (with multidisciplinary study plans).The 3-semester sequence allows ample time for design and development, and themultidisciplinary nature enables teams to form around specific project requirements and exposesstudents to working with other types of engineers. If organized well, this rich structuralfoundation for the program affords the teaching team many opportunities to create impactfullearning experiences relative to one or

Conference Session

ENT Division Technical Session: Competitions, Challenges, and Teams

Collection

2020 ASEE Virtual Annual Conference Content Access

Authors

Jared Schoepf, Arizona State University; Stephanie M. Gillespie, University of New Haven; Amy Trowbridge, Arizona State University; Alison Cook-Davis, Arizona State University; Kristen Peña, Arizona State University ; Courtney Argenti, Arizona State University; Daniel J. Laxman, Arizona State University

Tagged Divisions

Entrepreneurship & Engineering Innovation

solutions 4. Create and explain the value of ideas from a business perspective 5. Utilize the Summer Entrepreneurial Experience as a stepping-stone into other GCSP activities and programming 6. Meet and connect with GCSP students from other institutions who share similar interests 7. Observe and experience sustainability work being done in the private, public, and non- profit sectors 8. Develop transferable skills for academic and professional experiencesThroughout the three-week program, participants collaborated on a team project to research,design, and build a sustainable product or service prototype and business plan. The three weeksof curriculum followed a cyclical structure, which introduced each topic via a mini-lecture

Conference Session

Successful Outcomes of Student Entrepreneurship

Collection

2006 Annual Conference & Exposition

Authors

Robert Evans, University of Texas-Austin

Tagged Divisions

Entrepreneurship & Engineering Innovation

completed a Master’s degree in MEMS at Georgia Tech. Page 11.495.1© American Society for Engineering Education, 2006 Doctoral Student Co-founders: A Case Study of Advanced Laser Materials, LLCAbstractIn January of 2003, two University of Texas at Austin doctoral engineering students, R. S. Evansand D. L. Vanelli enrolled in a business plan course cross listed in the college of engineering.They chose a University of Texas patent-pending technology to form the basis of their businessplan. A State of Texas Technology Development and Transfer grant had been awarded forfurther development of the technology, but

Conference Session

New Methods and Tools

Collection

2010 Annual Conference & Exposition

Authors

Andrew Ernest, Western Kentucky University; Jana Fattic, Western Kentucky University; Ni-Bin Chang, University of Central Florida; Shalini Chitrapu, Western Kentucky University; Paige Davenport, Western Kentucky University

Tagged Divisions

Entrepreneurship & Engineering Innovation

AC 2010-1879: WRMT CASE STUDY: GIS WITH RULE-BASED EXPERT SYSTEMAndrew Ernest, Western Kentucky UniversityJana Fattic, Western Kentucky UniversityNi-Bin Chang, University of Central FloridaShalini Chitrapu, Western Kentucky UniversityPaige Davenport, Western Kentucky University Page 15.1386.1© American Society for Engineering Education, 2010 WRMT Case Study: GIS with Rule-based Expert System for Optimal Planning of Sensor Network in Drinking Water SystemsAbstractThis paper provides a case study in the application of the concepts of the WaterResource Management Technologies technology transfer concept presented at the2009 conference.The Technology Transfer Model[1

Conference Session

Capstone Design and Entrepreneurship

Collection

2006 Annual Conference & Exposition

Authors

Thomas Miller, North Carolina State University; Stephen Walsh, North Carolina State University

Tagged Divisions

Entrepreneurship & Engineering Innovation

business planning, corporate formation, and obtained seed-round funding of $3M with a follow-on round of $9M. Prior to this, Dr. Walsh’s technical career was with IBM where he did IC design, performed software testing, and did presales field application engineering. While at IBM, he was awarded IBM’s Resident-Study scholarship and completed his MS and PhD degrees in EE at Duke University.Thomas Miller, North Carolina State University Thomas K. Miller, III received the BA degree in Mathematics and Chemistry from the University of North Carolina at Chapel Hill in 1976. He received the MS degree in Biomedical Engineering and Mathematics in 1980, and the PhD in 1982, both from UNC-Chapel Hill

Conference Session

Entrepreneurship & Engineering Innovation Division Technical Session 5

Collection

2019 ASEE Annual Conference & Exposition

Authors

Chris Carroll, Saint Louis University, Parks College of Eng.; Scott A. Sell, Saint Louis University, Parks College of Eng.; Michelle B. Sabick, Saint Louis University, Parks College of Eng.

Tagged Divisions

Entrepreneurship & Engineering Innovation

presentation by two representatives from SLU’s EntrepreneurshipProgram. The objectives of the session were to understand the concept of the academicentrepreneur and identify how research active faculty (especially those who pursue grants)already have many of the skills needed as an entrepreneur. The presenters first focused on thenotion that many of the activities faculty already do on a daily basis correspond to equivalentactivities of entrepreneurs (e.g. grants proposals à business plans). They defined innovation asthe creation of new or improved ideas, products, services or processes and that entrepreneurspursue opportunity by addressing a need. Second, the presenters provided some tips for how toteach entrepreneurship including some pros and

Conference Session

Learning from Entrepreneurship Programs

Collection

2008 Annual Conference & Exposition

Authors

Phil Weilerstein, National Collegiate Inventors and Innovators Alliance; Angela Shartrand, National Collegiate Inventors and Innovators Alliance

Tagged Divisions

Entrepreneurship & Engineering Innovation

programsthat move ideas to commercialization while addressing basic human needs such as health, food,security, clean water and affordable energy for people living in poverty in the U.S. or abroad.Grant recipients partner with a non-profit, for-profit educational or governmental organizationsto plan and implement products or services in an economically sustainable entrepreneurialmodel. Sustainable Vision grants range from 20 to 50 thousand dollars with a grant period oftwelve to eighteen months.Conferences and WorkshopsNCIIA has developed a variety of resources to support curricular development and informaleducation as well as advance product development and commercialization.Conferences. NCIIA annual conferences for entrepreneurial educators are a

Conference Session

Entrepreneurship & Engineering Innovation Division Technical Session 7

Collection

2021 ASEE Virtual Annual Conference Content Access

Authors

Sandra Furnbach Clavijo PE P.E., Stevens Institute of Technology (School of Engineering and Science); Kishore Pochiraju, Stevens Institute of Technology (School of Engineering and Science)

Tagged Divisions

Entrepreneurship & Engineering Innovation

arenot location and schedule bound. The extended Q&A period allowed a due diligence phase oftenutilized in business plan competitions and helped mimic how investors might make investmentdecisions [2]. The overall scores were lower than in previous years, indicating a more thoroughevaluation. Other benefits included the elimination of order bias [3] and less stress for thestudents.Based on our experiences from last year and feedback from our judging panel, we will beimplementing this new format to the competition moving forward. These changes enable betterevaluation of the project teams and ensure that the best ideas are evaluated and win thecompetition. This paper provides an in-depth understanding of how we decided to add a due-diligence

Conference Session

Entrepreneurship & Engineering Innovation Division Technical Session 6

Collection

2019 ASEE Annual Conference & Exposition

Authors

Michael D. Whitt, California Polytechnic State University, San Luis Obispo; Nancy L. Denton P.E., Purdue Polytechnic Institute's School of Engineering Technology; Christopher Heylman, California Polytechnic State University; Rodney Gene Handy

Tagged Divisions

Entrepreneurship & Engineering Innovation

project teams).The inventive process of the proposed model has a foundation in the fundamental processobserved in successful inventors. This process has seven steps: 11 1. Observation of a need or difficulty. 2. Analysis of the need. 3. A survey of all available information. 4. A formulation of all objective solutions. 5. A critical analysis of these solutions. 6. The birth of a new idea. 7. Experimentation to test and refine the most promising solution.As previously mentioned, the first step in the inventive process is ‘observation of a need ordifficulty’ followed by ‘analysis of the need’. These steps could also be referred to as ‘marketneeds assessment’ or ‘opportunity focuses’ in standard business plan terms. 12

Conference Session

Entrepreneurship & Engineering Innovation Division Technical Session 8

Collection

2018 ASEE Annual Conference & Exposition

Authors

Isabel Hilliger P.E., Pontificia Universidad Catholica de Chile; Constanza Miranda, Pontificia Universidad Católica de Chile; Mar Pérez-Sanagustín, Pontificia Universidad Católica de Chile

Tagged Topics

Diversity

Tagged Divisions

Entrepreneurship & Engineering Innovation

the curriculum in which themethodology was applied. Then, it shows the results of its applications to discuss the implicationsto adopt this approach to inform curriculum design and evaluation.2. Involving students in curriculum evaluation A curriculum is a broad concept. According to Stark and Lattuca (1997), it is not only a subsetof courses in a study plan, but also its content, the course sequence, the students, the teaching-learning processes, the evaluations, the resources, and the necessary adjustments to improve itsresults. Thus, curriculum design and evaluation should consider multiple factors, such as thelearning environments and the interactions between teachers and students [18], [19]. Surprisingly, teachers and students are

Conference Session

Entrepreneurship & Engineering Innovation Division Technical Session 3

Collection

2016 ASEE Annual Conference & Exposition

Authors

David G. Alexander Ph.D., California State University - Chico

Tagged Topics

Diversity

Tagged Divisions

Entrepreneurship & Engineering Innovation

competition are to deliver a market-driven technology application, create aninnovative business plan, and develop a deployment strategy. Two faculty advisers, a mechanicalengineering assistant professor from the college of engineering and an entrepreneurship assistantprofessor from the college of business designed and delivered content to help student memberseffectively collaborate and innovate across their disciplines and form a cohesive and highfunctioning team. In addition to being members of the cross-disciplinary team, half the studentswere concurrently enrolled in a business management course with an emphasis in socialentrepreneurship and market analysis while another half were enrolled in a senior capstoneengineering course. Activities in the

Conference Session

Entrepreneurship & Engineering Innovation Division – Epicenter Session

Collection

2015 ASEE Annual Conference & Exposition

Authors

Jacob Dean Wheadon, Purdue University, West Lafayette; Nathalie Duval-Couetil, Purdue University, West Lafayette

Tagged Topics

Diversity

Tagged Divisions

Entrepreneurship & Engineering Innovation

assumptions, measurement instruments, and methodological approaches used byresearchers will also vary substantially based on their position in this debate.The other great debate in recent years is an outgrowth of new methods that have been introduced inentrepreneurship education and practice. These methods, although existing in some form in businessliterature for decades (Mintzberg & Waters, 1985), have been popularized more recently as “LeanStartup” or “Lean Launchpad” methods (Blank & Dorf, 2012; Ries, 2011). The advent of these newapproaches has created turbulence among educators and researchers. Many have been quick to “golean” and discard methods that favor a more traditional planning approach, while others have arguedfor the need to

Conference Session

Entrepreneurship & Engineering Innovation Division – Tactical Approaches to Entrepreneurship Education

Collection

2015 ASEE Annual Conference & Exposition

Authors

Edward Pines, New Mexico State University; Patricia A. Sullivan, New Mexico State University; Luke Nogales, New Mexico State University

Tagged Topics

Diversity

Tagged Divisions

Entrepreneurship & Engineering Innovation

monthsthe space has been active. Planning such a space is a traditional activity. Visions of its use may, however, beoptimistic and pessimistic at the same time. How students use the space has surprised bothfaculty and college administration. Our goal has been to use the space as an organizing conceptfor a diverse array of activities ranging from high school robotics competitions to senior capstoneprojects. Subsequent to its introduction in February of this year, a study was conducted ofstudent awareness. This study informed us of the increased challenges in marketing the use of thespace. We have evolved a mentorship program to support students working in the space. Thepast six months have seen overuse by classes, exciting design

Conference Session

Creating a Technology Incubator and Creating a Seed Fund

Collection

2007 Annual Conference & Exposition

Authors

Thomas Duening, Arizona State University

Tagged Divisions

Entrepreneurship & Engineering Innovation

“realistic” than that offered within the business school. The term “realistic”will undoubtedly mean different things to different people. Still, there are a few elements of areality oriented engineering entrepreneurship curriculum that seem non-controversial, including: • An enhanced focus on intellectual property development and protection • A focus on real technology development and commercialization (as opposed to mere business plan development offered by most business school based programs) • Internships or practicum experiences that include placement within an entrepreneurial environment • Basic knowledge of business principles that enable identification of knowledge gaps and how to fill them with relevant

Conference Session

Entrepreneurship Courses and Outcomes I

Collection

2011 ASEE Annual Conference & Exposition

Authors

Donald M Reimer, Lawrence Technological University; Ahad Ali, Lawrence Technological University; Sabah Razouk Abro, Lawrence Technological University

Tagged Divisions

Entrepreneurship & Engineering Innovation

research projects with Chrysler, Ford, DTE Energy, Delphi Automotive System, GE Medical Systems, Harley-Davidson Motor Company, Interna- tional Truck and Engine Corporation (ITEC), National/Panasonic Electronics, and Rockwell Automation. His research interests include manufacturing systems modeling, simulation and optimization, reliability, intelligent scheduling and planning, artificial intelligence, predictive maintenance, e-manufacturing, and lean manufacturing. He is member of IIE, INFORMS, SME and IEEE.Sabah Razouk Abro, Lawrence Technological University Dr. Sabah Abro is an internationally educated math professor and program Director at Lawrence Tech- nological University. He graduated with a Bachelor degree from

Conference Session

ENT Division Technical Session: EM Across the Curriculum II

Collection

2020 ASEE Virtual Annual Conference Content Access

Authors

Andrea T. Kwaczala, Western New England University

Tagged Topics

Diversity

Tagged Divisions

Entrepreneurship & Engineering Innovation

from using concepts in kinetics and kinematics in an application that also trainsthem on business planning, cost analysis of new biotechnology and market analysis. There is a need tointroduce engineers to the entrepreneurial mindset which can help to engage students in the course materialand become more curious about the world around them. This paper aims to demonstrate how a semester-long human body motion analysis project can teach innovation and business skills in the engineeringclassroom through the use of an entrepreneurially minded learning (EML) module.IntroductionIt is valuable to implement entrepreneurial mindset in the undergraduate engineering classroom. Often,entrepreneurship courses are taught by business programs and do not focus

Conference Session

Entrepreneurship & Engineering Innovation Division Technical Session 3

Collection

2016 ASEE Annual Conference & Exposition

Authors

Mary Raber, Michigan Technological University; Jim R. Baker, Michigan Technological University

Tagged Divisions

Entrepreneurship & Engineering Innovation

directed atserving interested students have been variable over time resulting in loss of momentum duringpeaks and valleys of activity. This variability, compounded by the turnover as students graduateand move on to pursue either their entrepreneurial or intrapreneurial interests outside of the localarea, resulted in the need for campus-based and student-focused programs that complementcommunity programs but maintain momentum and focus on student needs and perspectives.Business and Design Competitions - Business plan competitions are sometimes solely thoughtof as mechanisms for students to get early stage funding for their entrepreneurial endeavors.More importantly, they also provide a range of other core benefits including entrepreneurial

Conference Session

Exploring the Entrepreneurial and Innovation Mindset

Collection

2017 ASEE Annual Conference & Exposition

Authors

Nadiye O. Erdil, University of New Haven; Ronald S. Harichandran, University of New Haven; Jean Nocito-Gobel, University of New Haven; Cheryl Q. Li, University of New Haven; Maria-Isabel Carnasciali, University of New Haven

Tagged Divisions

Entrepreneurship & Engineering Innovation

learning using pre and post surveys, and student and instructor feedback. Weperformed assessment across all institutions where modules were deployed. We also discusslessons learned during development, and internal and external deployment of the e-learningmodules.IntroductionMore and more higher education institutions are trying to develop an entrepreneurial mindset instudents. Approaches for doing this include integrating entrepreneurship into the curriculum,structuring the physical environment to promote entrepreneurial minded learning (e.g., creatingmakerspaces), providing extracurricular activities and programs such as university innovationfellows, business plan and pitch competitions, and fostering student organizations that

Conference Session

Entrepreneurship & Engineering Innovation Division Technical Session 1

Collection

2016 ASEE Annual Conference & Exposition

Authors

Rebecca Komarek, University of Colorado, Boulder; Daniel Knight, University of Colorado, Boulder; Daria A. Kotys-Schwartz, University of Colorado, Boulder

Tagged Divisions

Entrepreneurship & Engineering Innovation

to the teams, and facilities issues. The program directorposition was held by a very capable undergraduate student with a background in entrepreneurialprograms and was returning for his second year with the program. He ran the day-to-dayprogramming and addressed immediate concerns of the cohort of teams. The intern was anundergraduate student interested in entrepreneurship. His main duties included logistics, media,and marketing. He planned the social events, wrote the blog, and collaborated with the mediaconsultant to promote the final demo day event to the public. The program’s advisor is anassistant dean from the engineering college. He helped co-found the program in 2014 andworked to secure base funding from the College of Engineering

Conference Session

Course-based Approaches to Entrepreneurship Education

Collection

2006 Annual Conference & Exposition

Authors

Anthony Joseph, Pace University

Tagged Divisions

Entrepreneurship & Engineering Innovation

was supported by a finance and a computer science professor whoteam taught the course and nine mentors/advisors who assisted the E-teams in identifyingfinancial problems in need of improved solutions, formulating problems to enable efficientsoftware solution, identifying markets for their completed software product, determining thelevel of software product user friendliness, and counseling and advising E-team members in thedevelopment of a successful business plan. On the basis of the midterm exam and the project, theevaluation of the course showed that each of the five purposefully designed E-teams completedtheir financial software product by the end of the semester. Two showed promise of beingcommercially viable with slight improvements

Conference Session

Classes in Entrepreneurship

Collection

2013 ASEE Annual Conference & Exposition

Authors

Daniel M. Ferguson, Purdue University, West Lafayette; James Edwin Cawthorne Jr., Purdue University, West Lafayette; Ruth Streveler, Purdue University, West Lafayette

Tagged Divisions

Entrepreneurship & Engineering Innovation

Principles students be able to know or do as a result of the course? The answer to thisquestion is also a key input to the Pelligrino assessment triangle that we will discuss.Figure 2: Learning Objectives of Principles1. Opportunity Recognition: Student will be able to: Recall or locate data in the text for quizzes Create ideas for the idea pitch and new venture analysis Acquire customer/market data Analyze customer/market data Prepare a customer/market analysis Acquire competition data Analyze competitor data Prepare a competitor analysis Acquire data for a product design and/or production plan/team plan/organization plan Prepare a product design and/or production plan/team plan

Conference Session

Basic Concepts in Entrepreneurship

Collection

2013 ASEE Annual Conference & Exposition

Authors

Neelam Soundarajan, Ohio State University; Rajiv Ramnath, Ohio State University; Bruce W. Weide, Ohio State University

Tagged Divisions

Entrepreneurship & Engineering Innovation

success of the program. In Section 4, we summarize the results of assessments ofthe program; we also highlight some of the specific successes, in the form of IT enterprises thatNEWPATH students have launched. In Section 5, we briefly consider some other programs inengineering entrepreneurship and compare them to NEWPATH. We then conclude with a briefsummary of the lessons learned and our future plans.2. Models of Entrepreneurial LearningA number of authors 10,11,12 have investigated some major problems that new enterprises typicallyencounter and the tasks that entrepreneurs must be effective at in order to address those problems.The latter include the ability to conduct market analysis, see the potential of new products andservices, make

Conference Session

Entrepreneurship & Engineering Innovation Education Session 3

Collection

2014 ASEE Annual Conference & Exposition

Authors

Nathalie Duval-Couetil, Purdue University, West Lafayette; Elizabeth C. Kisenwether, Pennsylvania State University, University Park; Joe Tranquillo, Bucknell University; Jacob Dean Wheadon, Purdue University

Tagged Divisions

Entrepreneurship & Engineering Innovation

entrepreneurship education and understand how to address it intheir classes for true transformation to occur. Over the years, engineering scholars have workedto established a pedagogical justification for including in engineering curricula both courses andmaterial related to entrepreneurship. Nichols & Armstrong explored whether “engineeringentrepreneurship” is consistent with the educational mission of an engineering college byexamining the strategic plans of both the College of Engineering and the Department ofMechanical Engineering at the University of Texas Austin. They identified components of thedepartment’s strategic plan that aligned with entrepreneurship including: creativity, novelapplication of fundamental engineering science

Conference Session

Novel Entrepreneurship Programs

Collection

2011 ASEE Annual Conference & Exposition

Authors

James V. Green, University of Maryland, College Park

Tagged Divisions

Entrepreneurship & Engineering Innovation

; the strategies that firms use to benefit from innovation; and the process of formulating strategy.  “ENES 464, International Entrepreneurship & Innovation”: The course focuses on the need for every entrepreneur and innovator to understand the global market in today’s hypercompetitive world, and to appreciate how to compete effectively in domestic markets by managing international competitors, suppliers, and influencers. Students develop skills to identify and manage opportunities on a global basis.  “ENES 460, Fundamentals of Technology Start-Up Ventures”: With a focus on business plan development, students learn how to assess the feasibility of a startup venture, as well as how to apply

Conference Session

Assessing Entrepreneurship and Innovation

Collection

2017 ASEE Annual Conference & Exposition

Authors

Todd M. Fernandez, Purdue University, West Lafayette (College of Engineering); Nathalie Duval-Couetil, Purdue University, West Lafayette (College of Engineering)

Tagged Divisions

Entrepreneurship & Engineering Innovation

eschew methods that predict the likelihood of certain events (i.e., predictiveapproaches), and instead focused on pursuing opportunities where they are able to exert a higherlevel of control on the outcome (i.e., effectual approaches)15.Effectuation builds on work by Simon16 and others17, proposing the bounded rational model ofhuman cognition and identifying heuristics that humans use to make decisions. Sarasvathyproposed five heuristics that represent thinking in the effectual style of logic and situates them inopposition to what are referred to as ‘causal’ heuristics that aid decisions through predictiveapproaches and planning. The two sets of heuristics are reproduced in Table 1 below. Table 1 Table of effectual heuristics adapted from

Conference Session

Entrepreneurship & Engineering Innovation Division Technical Session 3

Collection

2019 ASEE Annual Conference & Exposition

Authors

Christian Schnell, Stanford University; Johann Elmar Nordhus gen Westarp, Technical University of Munich (TUM); Sheri Sheppard, Stanford University

Tagged Divisions

Entrepreneurship & Engineering Innovation

sampling, data collection and analysis. Following, that areresults from the thematic analysis, followed by a concluding discussion in Section 5.2 Literature ReviewThe Theory of Planned Behavior (TPB) is the theoretical framework for this paper. TPB was ini-tially introduced by Ajzen [15] in 1991 and has been supported with empirical evidence since then.The theory says planned behaviors, such as starting a new venture, are intentional and thereforebest predicted by intentions towards the behavior, not by demographics, personality, beliefs, or atti-tudes [15]. TPB is also an important cognitive process model for the evaluation of EntrepreneurialIntention as the model describes the complexity of the relationship between human behavior andrelevant

Conference Session

Entrepreneurship & Engineering Innovation Division Technical Session 2

Collection

2016 ASEE Annual Conference & Exposition

Authors

Bernd Steffensen, University of Applied Sciences Darmstadt

Tagged Divisions

Entrepreneurship & Engineering Innovation

futurecustomers’ needs and expectations. To overcome a narrowed and purely technical view ofinnovation, I changed the prevalent setup of some of my seminars at the University of AppliedSciences (UAS) in Darmstadt, Germany, by combining weekly classroom meetings with a full-day Saturday session. The main method of instruction on these Saturdays is a role-playingexercise for the whole group. Thereby, the task is to apply some empathic thinking and reasoningand to participate in two situations of a simulated public discussion about a planned infrastructuralproject. Students have to take the role of a stakeholder group, to develop arguments, and to applystrategic empathy to discussing the topic with others representing different stakeholders andviews.The

Conference Session

Entrepreneurship Education: Assessment and Integrating Entrepreneurship into the Curriculum

Collection

2009 Annual Conference & Exposition

Authors

Sridhar Condoor, Saint Louis University; Mark McQuilling, Saint Louis University

Tagged Divisions

Entrepreneurship & Engineering Innovation

to promote cross-disciplinary education for engineering, business, and intellectualproperty/law oriented students by holding an early-stage technology commercializationcompetition with cash prizes to develop the winning product ideas.2. Key Elements of the ModuleThe module, entitled “Synthesizing core concepts for technology entrepreneurship”, is composedof lectures intended to provide an overview of the product development lifecycle, includingcustomer need identification, concept generation, concept development, scope expansion, andbusiness plan.2.1. Need IdentificationTo help students conceive innovative product opportunities in the need identification process, weused the concept of suboptimal equilibrium9. The term suboptimal equilibrium

Conference Session

Entrepreneurship Education: Innovation, International Cooperation, and Social Entrepreneurship

Collection

2009 Annual Conference & Exposition

Authors

Nassif Rayess, University of Detroit, Mercy; Darrell Kleinke, University of Detroit, Mercy

Tagged Divisions

Entrepreneurship & Engineering Innovation

fairly common practice in the US, thisarticle describes the business structure and educational framework that allows for this technologyto be developed rapidly, built professionally and brought to the client in a fairly short time. Thisprovides the students with a very rich experience on many levels including interfacing with thedisabled community, understanding government regulations and guidelines (i.e. FDA, CPSC)and creating a design that is well documented and easy to manufacture. The authors will use arecent venture as a case study and will share initial feedback from all constituents (client,students, faculty and volunteers) as well as initial assessment of the educational experience. Adiscussion of future plans is also