Conference Session

Research and Assessment

Collection

2011 ASEE Annual Conference & Exposition

Authors

Andrew Borchers, Kettering University; Sung Hee Park, Kettering University

Tagged Divisions

Entrepreneurship & Engineering Innovation

Attitude direction and strength toward the targeted behaviors (e.g., being an entrepreneur)Skill-Based Proficiency to use the entrepreneurship knowledge and business acumen, referred as procedural knowledge, skill compilation and automaticityCurrently, the authors do not have any outcome measure for the Behavioral Outcome Dimension.However, it is commonly believed that behavioral intention could be a good surrogate forbehavior. The authors employ Intention to Start a Business (ITSB), a 5 item measure adaptedfrom Chen et al. [11] to measure student behavior intention. The authors also employEntrepreneurial Self Efficacy (ESE) – a 22 item measure that speak